Nyheder

A positive outlook for the advertising market

A positive outlook for the advertising market as growth returns in 2024 and continues in 2025.

The Danish advertising market in the second quarter of 2024

The Danish advertising investments are picking up speed

The Nordic Advertising Market: Recession during 2023

In 2023 the Nordic advertising market is in recession. Investments amounted to 9,7 billion Euro, a decrease of -1,0%.

The advertising market returns to moderate growth in 2024 and 2025

The Danish forecast 2024-2025 predicts moderate growth on the avdertising market the next few years. 

Growth in the advertising market

The Danish advertising market shows growth again after four quarters of decline.

Recession på annoncemarkedet i 2023

Annoncemarkedet havde et hårdt år 2023, og samlet gik annonceinvesteringerne tilbage med -2,8% sammenlignet med 2022.

The recession maintains a firm grip on the Danish advertising market

The Danish advertising spend declines for the fourth consecutive quarter.

GLOBAL AD SPEND DURING 2022

The global advertising market continues to grow but at a slower pace in 2022.

The recession has a firm grip on the advertising market

This means that the advertising investments have declined for three quarters in a row now.